Deal: 99Math
Intro request: Interested to get in touch with founders
Overview
99math is a social gaming platform that makes learning math fun and effective for kids all over the world. The aim is to create a category-leading education gaming ecosystem that engages students, parents, and teachers globally.
Key Highlights:
- Global Platform: Leading social gaming platform for math.
- Massive Reach: 300K student signups/month, 3.5M MAU.
- Cost-Efficient Acquisition: Signups at $0.07 each.
- Modern Game Design: Social multiplayer games that kids love.
- Engaging Ecosystem: Used at schools and at homes.
- High Retention: 50% retention after 4 months.
- Market Potential: Targeting 40M U.S. students, 1B worldwide.
Backstory
99Math, backed by Play Ventures, Change Ventures, and Flyer One Ventures, Martin Villig and Peter Vesterbacka came to our attention through a recommendation by Alvar Lumberg. The team has recently restructured and is now pursuing a new direction that has led to improved metrics and a clearer monetization strategy.
Our team had a call with the founder to receive an update and was impressed with both the vision and progress. However, at this stage, we have not considered syndication due to our current infrastructure capacity constraints, as our focus remains on closing the existing pipeline.
That being said, there is a promising opportunity to join this round with pre-committed investors. It is also noteworthy that some of our members are already considering investing in 99Math. The founder is contemplating setting up an SPV for smaller ticket investments.
Jyrö Ojasaar is leading this deal from the investors' side and can provide further details. Please let us know if you would like an introduction.
Key info
Founders: Tonis Kusmin (CEO & Co-founder) / Ain Arend (CTO & Co-founder) / Timo Timmi (CSO & Co-founder)
Round size: 1.8m€ / Seed
Available allocation: 500k€
Participating Investors: Change Ventures / Play Ventures